How to do marketing Articles

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How to do marketing
Strategy

Essential ingredients for any marketing plan

Looking for all the ingredients for marketing success?

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How to do marketing
SEO

3 strategies for acquiring authoritative backlinks for your website

The Google search algorithm loves a website with a mix of authoritative backlinks. Backlinks are the cornerstone of SEO. They help Google...

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How to do marketing
Sales

6 steps to more effective sales and marketing meetings

Sales and marketing need to have a close relationship if you want to increase the number of qualified leads and conversions.

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How to do marketing
Lead generation

Remarketing vs. Retargeting vs. PPC: what's the difference?

Don’t get us wrong – we love marketing.

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How to do marketing
Tools

The ultimate guide for keeping data safe with HubSpot GDPR compliance

We have spent months over the last few years grappling with this wonderful subject of GDPR. A subject that can feel overwrought and...

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How to do marketing
SEO

The complete guide to local SEO

We’ve got a quick question for you…

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How to do marketing
Lead generation

Key PPC metrics: How to measure a campaign's success [Infographic]

A clear objective. You can’t measure success without knowing what it looks like for your business. Before you start to run search or...

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How to do marketing
Lead generation

We increased Turbine's conversion rate by 250% in one year

Here’s how Articulate Marketing took Turbine from zero to hero in only 365 days.

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How to do marketing
Communication

How to make a successful marketing presentation in 5 easy steps

All of us have at some point been bored to tears by a marketing presentation. If you are lucky, you have also been informed, excited and...

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How to do marketing
Copywriting

10 tremendous tips for better email copywriting

Most emails are badly written. This isn’t surprising given that there are 293.6 billion of them being sent every day. Despite the rise in...